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Reap the Benefits of an OEM Partnership with Astera Alliance

By |2013-10-21T10:46:05+00:00October 21st, 2013|

The Astera Alliance Program is designed to help our partners bring their data management and data integration solutions to market quickly, easily, and with greater impact. Astera’s global program enables partners to offer their customers fully supported solutions to their complex data issues by leveraging Astera’s expertise and enterprise-grade integration products.

Astera delivers a next-generation data integration system that offers key benefits such as ease of use and short learning curve, a powerful yet intuitive integration environment that reduces development cost and time, fast and easily embeddable parallel data processing engine, and straightforward and affordable pricing.

We’d like to partner with you to embed our unique complex data integration technology directly within your software and services, either with the Astera brand or white labeled, helping you bring your data management and data integration solutions to market faster, easier, and with greater impact.

We offer some great benefits to help you get up and running quickly. OEM partners receive as part of their program benefits discounted training, consulting, and software licenses for both in-house use and for customers. In addition, Astera will work with you to support sales and business development efforts through:

  • Dedicated partner manager assigned as go-to resource
  • Support for scheduling and running demos
  • Support for training
  • Technical support for trials
  • Technical support for proof-of-concept requests
  • Joint lead generation and partner referrals
  • Access to presales technology resources such as Astera technical specialists and support programs

Marketing opportunities are also provided for OEM partners, including access to sales and marketing materials and tools, joint webinars on partnered solutions, PR support, and co-hosted marketing events and trade shows. We’ll provide ongoing product support as well, in the form of monthly product updates and training webinars, access to Astera’s product roadmap, and advance briefings on product announcements.

Find out more today at and join our journey to deliver enterprise-level, complex data integration for everyone.