Category: Uncategorized

Tap into Customer Insights with Astera Centerprise’s New Salesforce REST Connector

Customer insights and behavioral patterns are at the heart of all effective marketing and sales strategies. That said, valuable customer data is often siloed in business applications, databases, and CRM platforms like Salesforce making it difficult to extract real value […]

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Accelerate Data Warehouse Development with Data Modeling

An effective data warehouse should offer excellent query performance, ease-of-use, and most importantly the promise of accurate, validated data. But all of those advantages depend on the data modelling techniques used to build your EDW. With our metadata-driven data warehouse […]

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Creative Agency Tender Document

At Astera Software, we help Fortune 500 companies, industry giants, and enterprises at every level in between bridge the gap between raw data and insights with intuitive, end-to-end data management solutions. From idea to product, we keep the needs of […]

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Establish Seamless Connectivity to Oracle Database Using Astera Centerprise’s Built-in Connector

Today, as crucial enterprise data is dispersed across multiple locations, Astera is constantly increasing its range of out-of-the-box connectors to integrate scattered insights across enterprises. With Oracle regularly ranking as the leading database in the world, the lack of a powerful […]

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Ingredients of the Metadata-Driven Data Warehouse Architecture

Let’s face it, building a data warehouse architecture that serves all of your needs requires a lot of planning and expertise. A modern data warehouse architecture must integrate operational system data accurately with correct formatting and naming conventions in place, […]

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