Home / Webinar / How 360 Degree Data Integration Enables the Customer-centric Business

Key Takeaways

  • An end-to-end use case showing how an insurance provider can deploy 360-degree data integration to create a customer-centric business
  • How a holistic view of customer data can improve customer retention and loyalty
  • How 360-degree data integration helps you identify quality leads and improve sales efficiency
  • How Astera Centerprise automates collecting and consolidating business data without the need for dedicated technical resources


How 360 Degree Data Integration Enables the Customer-centric Business

About the webinar

Adopting a customer-centric stance for your business is only possible when you have access to the tools required to get a holistic view of your customers. To ensure customer data does not get fragmented and siloed in databases, operational data marts, and legacy systems, today a unified customer view has become essential .

Enter 360-degree data integration. It allows you to use complete, trusted data for accurate forecasting, reporting, and compliance, and develop data-driven strategies to rapidly react to changing market dynamics. With a 360-degree customer view, you will get a better understanding of where your business stands with its customers and how you can improve retention rates.

Jay Mishra

Jay Mishra is a seasoned data architect and software solutions expert with over two decades of experience.

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